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Keeping your attendees focused during an event is a huge challenge. You spend long hours creating great content, securing vendors and sponsors, arranging a venue, and preparing for everyone’s arrival. The excitement is electric when your event begins, but quickly declines as the hours and days progress.
What went wrong? The problem is, life starts to impact your attendees’ engagement levels. Their phones and mobile devices distract them with:
- Unread emails
- Texts from friends
- Time-killing games
- Family obligations
- Social media distractions
It’s not your fault. They can’t help themselves. It’s a problem that’s unavoidable unless you want to risk making everyone angry by taking away their phones.
The best event apps can help you use your attendees' enthusiasm for technology to your advantage. Think about it. Your attendees:
- Are already on their mobile devices
- Enjoy interacting with each other via mobile apps
- Get information daily through mobile apps
- Entertain themselves using mobile games
- Search for interesting content on mobile devices
Instead of trying to force your attendees off their technology, integrate a mobile event app into your event.
Using an all-in-one app, like the ones MeetingPlay offers, your attendees can access everything they need for your event via their mobile device. Your users will be thrilled to interact with your event content using an event app that feels familiar.
For example, here’s a list of how people typically spend time on their mobile devices, and the mobile event app features that mimic those activities:
|
Everyday Mobile App Activity |
MeetingPlay Event App Feature |
|
Texting with friends |
In-app messaging |
|
Networking on LinkedIn |
Matchmaking and proximity networking |
|
Sharing on social media |
Live posting on virtual event walls and boards |
|
Searching the web for interesting content |
Agendas, vendor info, and speaker bios |
|
Using an app for directions |
Maps, wayfinding, and interactive mapping |
|
Playing games on mobile devices |
|
|
Customizing music and video streams |
Personalized agendas and session tracks |
|
Reviewing products and services |
Audience Response Engagement Systems |
|
Receiving mobile alerts |
Activity feeds and notifications |
Connecting with your attendees and keeping them engaged is easier than ever if you use the right tools. Instead of fighting the battle against technology, use it to add value to your event.
Are you ready to meet your attendees on their terms and connect with them where they already hang out?
Contact us today to discuss the value our mobile event apps can add to your attendees’ experience and your event.
